# Sequence billboards

Sequence · June 2026
URL: https://www.edgarlr.com/work/sequence-billboards

Design for an out-of-home campaign across New York and San Francisco, built around one line: “Your billing errors cost more than this billboard.”

<Wide
  src="https://cdn.edgarlr.com/billboard-6.jpg"
  width={6000}
  height={4000}
  preload
  bare
  alt="The two stacked Times Square boards seen from the street, with a taxi and traffic in the foreground."
/>


<Wide
  src="https://cdn.edgarlr.com/billboard-3.jpeg"
  width={2048}
  height={1365}
  bare
  alt="The campaign on a wide board above a Dallas BBQ on Times Square, with traffic passing underneath."
/>

<Grid>

<Wide
  src="https://cdn.edgarlr.com/billboard-4b.jpg"
  width={4514}
  height={4514}
  bare
  alt="The campaign on a portrait board on the side of the Hotel Stratford in San Francisco, at O’Farrell and Powell."
/>


<Wide
  src="https://cdn.edgarlr.com/billboard-2b.jpg"
  width={1018}
  height={1018}
  bare
  alt="The campaign on a building-mounted board in New York, seen from street level between two office blocks."
/>




</Grid>

<Video
  src="https://cdn.edgarlr.com/billboard/billboard-7.mp4"
  poster="https://cdn.edgarlr.com/billboard-7.webp"
  width={1800}
  height={1012}
  bare
  alt="The board above Dallas BBQ running the campaign, with the gradient moving behind the type."
/>

<Video
  src="https://cdn.edgarlr.com/billboard/billboard-8.mp4"
  poster="https://cdn.edgarlr.com/billboard-8.webp"
  width={1800}
  height={1012}
  bare
  alt="The stacked Times Square boards running the campaign, the gradient shifting through pink and blue."
/>